“Why should he be below the title?”: Paramount’s Deal With Tom Cruise Led His Co-star to Remove His Name from $270M Film Poster Entirely

Paramount’s Deal With Tom Cruise Led His Co-star to Remove His Name from $270M Film Poster Entirely

Tom Cruise has built himself as a brand thanks to his daring roles that keep on challenging him to surpass himself. From intense acting to mind-blowing action sequences, he has touched almost everything, thus settling down for the action genre, which absolutely is a blessing for our eyes.

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Tom Cruise in a still from Mission: Impossible- Fallout
Tom Cruise in a still from Mission: Impossible- Fallout

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Gene Hackman Was Nowhere on Tom Cruise’s The Firm Poster 

Tom Cruise and Jeanne Tripplehorn in The Firm (1993)
Tom Cruise and Jeanne Tripplehorn in The Firm (1993)

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It all started with Paramount Pictures’s contract with the Top Gun actor which clearly mentioned that only his name would be appeared above the title. Due to that, the studio planned its entire marketing strategy by putting Cruise in the front or around him.

As to why Hackman took such a big step to entirely exclude his name from the promotional poster, it all lies in another contract, which the studio had with the Unforgiven actor. As per his contract, his name was to appear before the title as well but since Cruise got the ultimate privilege, he decided to cut himself off from the promotional materials completely.

Their decision in giving preference to Cruise over the former led the former to remove his name from the promotional poster entirely. His spokesperson told Los Angeles Times,

“This is a town of precedents and (Hackman is) so firmly established above the title, why should he be below the title?”

However, in the on-screen credits at the start of the movie, his name comes right after the action star.

Gene Hackman’s Late Joining Contributed to The Issue

Gene Hackman in Tom Cruise's The Firm (1993)
Gene Hackman in Tom Cruise’s The Firm (1993)

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There was another reason for his contract to get second preference, which was his late joining in the project. Based on John Grisham’s novel of the same name, his character Avery became a topic of discussion among producers who wanted to change the character to female. For the same reason, they even considered Meryl Streep for the female part, but the author refuted which eventually led the former to join the film.

Not to forget, Cruise received a gigantic paycheck of $12 million meanwhile the former was paid only $2 million for his role. It surely made a whole lot of difference why the studio decided to keep the marketing around the Mission: Impossible star. The film went on to become one of the most successful projects of that time grossing $270 million.

Source: Los Angeles Times

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Written by Priya Sharma

Priya Sharma is an entertainment niche content writer at FandomWire. A Journalism and Mass Communication graduate from the University of Lucknow, she has written over 1000 articles on Animated Times and Fandomwire combined and holds experience in event management too. She has a healthy(?) obsession with the Hallyu culture and is also exploring anime as well. When not working, she indulges herself in binge-watching K-dramas, playing Ukulele, and trying to seek the attention of her cute buddy, Shiro.