Writers and marketers are usually at loggerheads regarding the matters of teasers and promotions. Scriptwriters spend night after night to craft the most mind-boggling plot twist. So, imagine how they’d feel if the PR teams and promoters reveal the very suspense in the marketing campaigns. It’s not shocking that such an affluent team of marketing and PR executives spoil movies to increase box office numbers. The desperate attempt to bring more revenue forces the promoters to ruin the audience’ experience. Sometimes film promotions fail miserably despite having a team of talented minds. Here are the 10 movies that gave us spoilers before release.
Rocky IV
Whether you like it or not, watching sports or boxing matches requires utmost patience. The entire wait consumes you with thrill and suspense. The purpose of Rocky IV was also to keep you on the edge of your seats, biting nails as the match proceeded. But even a viewer who doesn’t watch sports figured out the winner before entering the theatre. The poster showing Rocky standing with the American flag draped on him had given it all away.
Captain America: Civil War
Marvel Studios has been subjected to fan spoilers and leaks plenty of times. But there is more than one instance when the production house spilt its own beans. Ant-Man displaying his latest “Giant-Man” trick during the airport battle was supposed to be a huge surprise. But the applaud-worthy moment was stolen by the merchandise with the introduction of Funko Pop Giant-Man before the movie hit theatres.
Friday the 13th
The marketing team had something against either the director or the audience. There isn’t any other explanation behind why they would treat a project so miserably. The prime essence of horror movies is suspense and not knowing who will be attacked next. The audience lost its interest to go to the theatres after the trailer revealed every person who’d die in the same order as it was in the movie.
Jurassic World: Fallen Kingdom
The trailers of “Jurassic World: Fallen Kingdom” had disappointed both fans and the director. The promoters ruined months of hard work by including every crucial plot twist in the trailer. After visiting the theatre, fans realized that there was nothing in the film that wasn’t revealed already. By watching the rescue of dinosaurs of Isla Nublar and the climax where the T-Rex faces a lion, fans could even tell the plot of the next film, “Jurassic World: Dominion“, four years in advance.
The Incredible Hulk
MCU is incomplete without its signature post-credit scenes. Fans experience a different kind of thrill while they wait in the empty theatres and watch the credits roll in the hope of catching an Easter egg. But what was the point of making us wait when the scene was already spoiled during a TV spot? We are referring to the earliest post-credit featuring Robert Downey Jr.’s Tony Stark in “The Incredible Hulk”.
The Avengers
MCU should request its promotion team to refrain from giving spoilers before grilling the audience and poor Tom Holland. This is the third time the studio got mentioned in the list. Iron Man’s fall through the portal at the end of “The Avengers” was a heart-racing moment. But fans had already seen the end of this part of the story in the trailers. We weren’t worried that our favourite hero was plunging back on earth as we knew that Hulk would catch him.
Toy Story 3
Any kid who saw the LEGO collection of Toy Story 3 was doomed. The toy merchandise had designed the main plot of the movie in its LEGO set long before its release. What was up with Woody and his gang being driven into the flame while a teddy, Lotso, was wielding the gear? It not only revealed the climax but also lifted curtains off the deceptive villain.
Terminator 2: Judgment Day
James Cameron had envisioned the Terminator’s change of heart as the biggest plot twist in the second instalment. Arnold Schwarzenegger was an evil cyborg who was tasked to kill Sarah Connor in the first film. But the big surprise was blown up when the franchise followers saw the Terminator teaming up and riding with John Connor in the trailer.
The Lord of the Rings: The Two Towers
What is the point of watching an adaption when fans have already read the books and seen the plot twist in the trailer? “The Lord Of The Rings” is one of the greatest book adaptions that attracted both readers and non-readers. Gandalf’s death was a heartbreaking moment for every fan, regardless of whether they read the books or not. Even though the readers knew Gandalf would return in the next instalment, they would have preferred some mystery over the subject. But the studio gave no time for fans to mourn the wizard’s death. The thunder of his return in “The Two Towers” was stolen after it was spilt in the trailer.
Cast Away
The critically-acclaimed movie starring Tom Hanks followed the plight of a man who was stranded on a deserted island after his plane crashed. The film mostly focused on the minutes and hours that passed by as he tried to keep himself alive. One could also argue it was curiosity over Hanks’ fate that compelled the viewers to see it. But a part of the audience had accidentally seen the trailer and learnt that Hanks’ character would eventually make it back home.
