Margot Robbie’s Barbie movie has been a massive success, raking in a whopping $780 million worldwide. However, behind the scenes, some interesting details were revealed by the movie’s director, Greta Gerwig. The film initially had a budget of 100 million dollars, but it ended up costing 145 million due to various expenses. One of the significant factors contributing to the budget increase was the extravagant wardrobe and hair department. This article will explore the secrets behind Barbie‘s spending on costume and makeup.
Margot Robbie’s Multiple Wigs: A Costly Transformation
The movie featured a staggering 18 outfits for Margot Robbie‘s character, Barbie, and there was a corresponding wig for each outfit. Wigs can be quite costly; in this case, the studio had to shell out anywhere from $30 to $50 thousand dollars for each Barbie wig Robbie wore. Interestingly, the reason behind the multitude of wigs was Margot Robbie’s request.
Over the past decade, she had transitioned from being a blonde-haired actress to more of a brunette look and wanted to maintain that consistency throughout the film. Besides, having different wigs for every outfit added an authentic touch, making her character resemble a real-life Barbie doll.
The Cost of Barbie’s Extravagant Wardrobe and the Plot
Compared to the exorbitant costs of the wigs, Margot Robbie’s wardrobe proved to be relatively affordable, amounting to a mere twelve thousand dollars. Nevertheless, the movie’s spending on clothing, hair, and makeup reached an impressive 7 million dollars, making it one of the most expensive in film history. As for the film’s marketing budget, it has yet to be officially disclosed, but according to rival studio executives’ estimations, it is projected to be around $150 million.
The movie’s basic plot shows Barbie going to the real world and interacting with people who know Barbie is a doll. It includes the head of Mattel, the company that produces Barbie dolls. Warner Bros. Pictures released the film in 2023, and it was the first-ever live-action adaptation based on the doll.
The Art of Investing in Details and Dedication
Greta Gerwig, known for her recent work as the director of films like LadyBird and Little Women, directed the movie. Together with her partner Noah Baumbach, she penned the script for Barbie.
Barbie movie demonstrated that sometimes spending money on the finest details can lead to massive box-office success. With Margot Robbie’s dedication to her character and the attention to detail in the movie’s production, it’s no wonder the film became such a hit worldwide, earning $780 million.
The film’s spending on clothing, hair, and makeup was one of the highest in film history, but it ultimately paid off. The movie’s success shows that investing in the details can yield a significant return on investment.
Source: YouTube
